Content Club - Buying and selling during the holidays
Read more
Two agents, same office, very different Novembers
Picture two salespeople working out of the same office, in the same market, at roughly the same level. It's July. The market is quiet-ish. Winter listings are grinding along. Agent one decides the smart move is to conserve energy and wait for spring. The listings will come
Content Club - How to Sell Your Home
This week's article is one of the true evergreens, the fundamentals of preparing a home for sale, written in a way that's easy for any homeowner to follow and act on. It covers the mindset shift owners need before they start (you only get one chance
How to Approach Deadlines When You Have No Offers (Scripts + Strategy)
You've set a tender, Auction or deadline sale date. It's getting close, fast, and you've got no interest on the property. You're about to go and see the owners, and you've got nothing to show them. This is one of
Content Club - Get Your Price Expectation Right and Sell With Confidence
This week's article covers one of the trickiest conversations you'll have with potential sellers - what price to realistically expect in a market that's been flat for a while now. It's timely because plenty of owners are still anchoring their expectations to a