Agent Advice

Real estate business advice guides designed to help you win more listings, sell more listings and create raving fans. Complete with scripts and templates.

Agent Advice

What is an appraisal worth to you?

Working in real estate, it's easy to focus on listings. That's what drives our business and it's how we get paid. But it's hard to control how many listings we have. They are, by nature, tough to come by. We can't easily just go and generate one tomorrow if we

Agent Advice

Understand your target market and grow your income

Help your target market answer their biggest questions and you'll massively increase your chances of winning the listing.

Agent Advice

How to compete with agents who over-promise and under-deliver

One of our members recently asked: How do we overcome agents who use inflated appraisals, discount commission rates and 'free' marketing plans to win business? In other words, how do we overcome competitors who over-promise and under-deliver? In our latest podcast episode, I share my strategic thoughts on winning listings

Agent Advice

You can't outsource everything

There is a place for delegation in real estate. In fact, delegating is critical if you want to free up your time to focus on high-value activities. But lately, I'm seeing a move towards a different kind of outsourcing. Companies believe you can outsource your prospecting and your client management.

Podcast

Improving your appraisal-to-list ratio

It's one thing to generate appraisal leads, but if you can't turn them into signed listings then it's all for nought. To sell more houses and grow your income, you simply must get better at winning the business. Here are our best tools and strategies to help you make the

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Agent Advice Featured

Kickstart your prospecting action plan

Agent Advice

How to fix real estate awards

As an industry, we are missing a golden opportunity to celebrate all the agents who add value to our teams, even if they don't consistently rank no.1 in sales.

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Agent Advice Featured

The only silver bullet in real estate sales

If you want to grow your income and/or free up your time, leverage everything you do to achieve maximum benefit.

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Agent Advice

What to take with you to an appraisal

Agent Advice

Get coached by the best

Meet my personal mindset coach, Eddie Rakanui. It's no exaggeration to say that Eddie has changed my life. I used to suffer from serious imposter syndrome, a lack of confidence and a kind of paralysis caused by my in-built need to avoid confrontation at all costs. Thanks in large part

Agent Advice

How to create a positive client experience at a disappointing sale price

In this podcast, I share specific strategies and a whole heap of scripts to maximise your chances of creating a positive client experience, even when the sale price ends up being less than what the owners originally wanted. To subscribe to the show, search 'Agent Monday' on Spotify, Apple podcasts,

Agent Advice Featured

How to get your first sale in real estate

What you lack in experience, you must make up for with energy and market knowledge.

Agent Advice

Are you playing the Blame Game?

One of the biggest real estate career killers is the blame game trap. When the going gets tough, it's easy to blame your office, your manager, the market, or your vendors. Even your spouse. You name it, it's easy to find a scapegoat for your troubles. It's addictive too! The

Agent Advice

How to manage stress and burnout in your real estate career

It's ok to feel the way you feel. You are not alone.

Agent Advice

A simple way to start a real estate blog and send your email newsletter

When I speak to Agent Monday members, two frequently asked questions are: How do I create my own website/blog? And... What tool do I use for sending an email newsletter? What if you could do both in the same place? Let me introduce you to Substack: Substack for bloggersBloggers

Agent Advice

How to grow your real estate business: Be proactive, not reactive

If you walk into your office without a plan, you will end up part of someone else's plan.

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Agent Advice

What makes a good farming area?

Agent Advice

Why you should put more effort into your adverts

For many of us in the real estate world, writing property adverts is a challenge. It's hard to sit down and be creative when you are jumping from phone call to phone call, putting out fires, and trying to make deals happen. The end result is, many of our adverts

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Podcast

Agent Advice - Finding a real estate buddy

Agent Advice

Relationship tips for real estate salespeople

Because what's the point of succeeding in real estate if it comes at the cost of your relationships with the ones you love most?

Agent Advice

Win more listings with 5-star appraisals

Most agents spend far more time worrying about what price to appraise a property at, rather than thinking about how they can add value to the owner's journey and provide an exceptional level of service.

Agent Advice Featured

How to run a direct mail campaign to generate listings using Agent Monday content

Ideally, homeowners in your farming area should receive something in their letterbox from you every month. 12 times a year. You might even want to step it up to fortnightly during the traditional busy listing periods (early Summer and early Spring in most areas).

Agent Advice

Why you should be working with more Property Investors

To achieve meaningful progress on your listings, you need offers on paper. The easiest way to secure those offers is to work with investors. But to avoid burnout and frustration, you need to approach your investor interactions with the right mindset.

Podcast

The mindset shift you need to make to increase your income (podcast)

Change is coming. Now is the time to double down on all your marketing and prospecting activities.

Agent Advice Featured

5 key features of a lead-generating real estate newsletter

Effective real estate newsletters include timeless advice that helps your future clients make educated real estate decisions.