Meet the founder, Andrew Duncan

Andrew Duncan

What other career path can offer so much?

Property has it all. Freedom, unlimited income, the chance to meet a wide range of amazing people, along with opportunities to grow and challenge yourself constantly.

But it's hard to get established. Experienced agents know that surviving the first 2 years is critical. It's also challenging to keep reinventing your business through the years as technology changes, along with the buyers and sellers we work with.

I've been fortunate enough to have some amazing mentors and teachers along the way and I'm privileged to have achieved levels of success far beyond what I initially thought possible.

I created Agent Monday to empower others to succeed in this challenging but rewarding business. My focus is on teaching high-leverage activities like content marketing that allow you to build a thriving, high-income business without trading in your personal life to get there, and without sacrificing your mental health.

I thrive on sharing knowledge that enables others to grow.

Join Agent Monday to win more listings, sell more listings and create raving fans.


Career Highlights

  • Consistently ranked in the top 2% of salespeople throughout Harcourts NZ during a 12-year career in residential real estate sales & marketing.
  • Chosen to speak at multiple national conferences to audiences of up to 1,000 people with extensive experience speaking to smaller groups (20 – 100).
  • Chosen to be part of the ‘future leaders’ programme which included workshop training from Gilbert Enoka (All Blacks mental skills coach).
  • Built a highly effective local residential sales business in the Northern Suburbs of Wellington, New Zealand. Successfully marketing in excess of 600 properties over a period of 12 years.
  • Management experience in Auckland and Wellington working with teams of 4 – 500 people.
  • Launched Relatable in 2018 - an independent real estate agency built from scratch, which generated $972k in revenue in its first 18 months.
  • Launched Agent Monday in 2020, a coaching and content service for real estate professionals.

Key Skills and Strengths

I love the way real estate has provided me with opportunities to share knowledge and advice that can make a dramatic difference in people’s lives. The experience of helping people through what can be a highly stressful period of personal change has helped me craft high levels of perceptiveness, empathy and communication.

Communication is one of my key skills. I have a highly tuned ability to break down complicated concepts with lots of nuances into understandable points and action steps during periods of high stress. It’s important to be able to read your audience and deliver information at the right time when the recipient is ready for it and in need of it.

This quickly developed into an understanding of how to counsel and mentor effectively. You need to listen effectively and understand the person you are communicating with before you can offer advice or solutions. Throughout my career, I have been privileged to provide coaching services to a number of high-performing salespeople throughout the country.

Working in an industry with high financial stakes, it’s easy for both clients and staff to get overwhelmed. Early on in my career, I noticed that my motivational skills provided me with a distinct advantage, taking clients and team members on a positive journey, keeping the end goal in sight while always maintaining a solution focus.

I relish opportunities to use first-principle thinking to solve business problems. That's where the totally unique idea of white-label content for property professionals came from.

If you're keen to succeed in property, I can help you get there. Join Agent Monday to access all our members-only content immediately and get your business humming.

Andrew