5 ways to use real estate content to turn prospects into customers
Real estate content has an eternal shelf-life. If you create an advice guide like '5 ways to add value to your home this weekend' and publish it on your website and social media channels, it has the potential to build your credibility and help you generate business for years to come.
Of all the real estate marketing strategies at your disposal, creating content that helps your clients is one with real legacy benefits.
What do I mean by legacy benefits? It's the ability to add value long after the initial action has taken place.
