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Agent Advice: How to grow your email newsletter list

Sending your company's latest listings out once a week with no other content is simply not going to cut it. Most of the people on your database are probably not looking for a home right now, so you need to add more info to make sure there is something for everyone.

Andrew Duncan

15 Sep 2020 — 6 min read

There are two variables you need to look at when it comes to building your email list:

Acquisition and Retention.

It's not just about adding a whole lot of people, it's about keeping them on your list once you've got them.

How to compete with over-inflated appraisals (scripts + strategy)

Some agents win listings by inflating appraisals. Smart agents win them with trust. Inside this week’s Agent Advice guide, you’ll learn how to front-foot unrealistic promises, educate owners with confidence, and shift every listing conversation from price to process. 💡Key Takeaway: Front-foot the conversation. Be transparent, educate your

Content Club - How to buy your first investment property

This is one of our white label Content Club articles. Copy and paste the text into your newsletter, latest listing emails, social media channels, or add it to your website as a blog post. The goal is to keep in touch with your database and generate appraisals.

Agent Advice: Headlines That Sell Homes Faster

How many hours have you spent staring at a blank white page in Microsoft Word, trying to write an epic property advert but having no idea where to start? Don't worry, this is the norm. We've all been there. The easy way out is to jumble

How to create happy clients when offers come in low

Key Takeaway: Great service makes the unacceptable acceptable. When clients feel you’ve done everything possible, they’ll trust you - even if the final price falls short of their initial hopes.