Agent Advice
Agent Advice
Agent Advice: How to improve your phone conversations (scripts included)
Don't listen with the intent to respond. Listen with the intent to understand. If you find yourself thinking about what to say next, before they have finished talking, then you aren't actively listening as well as you should be.
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Agent Advice: How often should I email my database?
If you email more often, you will get unsubscribes. But this is counter-balanced by the benefit you'll receive by keeping in touch more often with clients who are open to receiving your message.
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Agent Advice: What to give out at open homes
Open homes are our show-room, our 'front of house'. It's the single best opportunity you have to met large numbers of people in one place and have engaging one-on-one conversations about their needs and desires.
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Agent Advice
Agent Advice: The 2-hour work week prospecting plan
The more often you contact people, whether it's in person, via phone, text, email, snail-mail, social media, or via open homes, the more likely you are to have business in your pipeline in 2, 3, 4 months time and beyond.
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Agent Advice: How to Hire a Buyers Agent
In this article we'll cover all the factors you need to consider when adding a buyers agent to your team. Including: Pay schemes, whether to hire a rookie, part time vs full time, job description and more.
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Agent Advice: How to grow your email newsletter list
Sending your company's latest listings out once a week with no other content is simply not going to cut it. Most of the people on your database are probably not looking for a home right now, so you need to add more info to make sure there is something for everyone.
Agent Advice
Agent Advice: Don't fear UNSUBSCRIBES
Letting unsubscribes stop you from emailing your database is like letting one negative reaction at an open home stop you from running open homes forever.
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Example Issue: Five Ways to Add Value to Your Home This Weekend
Welcome to the first edition of Agent Monday, the secret weapon real estate professionals use to source high-quality content for newsletters, websites, blogs, social media posts and prospecting letters.
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Are there gaps in your marketing approach?
In case you are new to Agent Monday, be sure to check out our most popular advice guides: * 9 ways to turn your last sale into more listing opportunities * Listing refresh checklist - how to generate more buyer enquiry * How to write compelling property adverts * Advice on hiring personal assistants
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