The number one rule for real estate success

What does it take to be successful in this job?

The key is turning up.

Be at the office early every day. Attend that community event. Call that past client. Follow up on that appraisal. Run that extra open home. Send that email newsletter.

Don't overthink it. Just turn up.

Don't worry about being perfect; no one is. You don't need to get everything right, but you definitely need to be present for anything good to happen.

That might sound ridiculously simple, but it's a key point that many salespeople simply forget.

It's incredibly easy to talk yourself out of turning up. Social anxiety, insecurity, frustration and a lack of motivation are all valid feelings that affect every one of us at certain points throughout our lives. Especially when work isn't going well.

The challenge is pulling yourself up off the couch to take action because nothing is going to change while you are sitting at home.

You simply have to turn up to this job if you want to get anywhere.

One of the beautiful aspects of real estate is that there is always constant demand for our services. People are always buying and selling houses. We are surrounded by potential clients everywhere we go.

The trick is finding the owners who are considering selling soon. And once you've identified who those owners are, you need to convince them you are the best person to help.

The game of identifying near-term potential sellers and gaining their trust can only be won by connecting with people. There is simply no other way.

You don't have to be perfect, but you definitely have to be there.

For more on the topic of motivation, and to read about small steps you can take to get out of a productivity rut, check out:

Stuck in a rut? How to climb your way out of survival mode.

Grow Your Real Estate Business | Coaching | Scripts | White-label Content

Agent MondayAndrew Duncan

If you want to learn why this is the best market to work in, and how you can use this opportunity to grow your business, check out:

Staying motivated in a tough market

This is the market where you lay the foundation for future dominance. This is the market where the changing of the guard happens, where you become the go-to local real estate expert.

Agent MondayAndrew Duncan

If you want to win awards and bring in those big commission paydays, you've got to win the call-reluctance battle. This guide will show you how:

Overcoming call reluctance

If you want to win awards and bring in those big commission paydays, you’ve got to win the call-reluctance battle. This guide will show you how.

Agent MondayAndrew Duncan

Have an epic week!

Andrew Duncan

PS. Click here to book a one-on-one coaching session.

PPS. For a deeper dive into the power of content marketing, check out this guide.