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Letters, systems, scripts or strategies to help you win more listings and grow your business.

Agent Advice

How to grow your real estate business: Be proactive, not reactive

If you walk into your office without a plan, you will end up part of someone else's plan.

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Agent Advice

What makes a good farming area?

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How to run a direct mail campaign to generate listings using Agent Monday content

Ideally, homeowners in your farming area should receive something in their letterbox from you every month. 12 times a year. You might even want to step it up to fortnightly during the traditional busy listing periods (early Summer and early Spring in most areas).

Agent Advice Featured

How to run an environmentally-friendly real estate office and grow your business

Real estate is not traditionally considered a high-impact industry when it comes to greenhouse gas emissions. But we do have an opportunity to stand out from our competitors and create an instant point of difference if we can show that we care about the same things that our customers do.

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Article of the week - Tips for downsizers

Slow markets finally allow downsizing owners to get into a home that suits their needs, and you can help them get there.

Agent Advice

Agent Advice - The power of podcasts

It takes a bit of time to build up a following, but think about how powerful a marketing tool this would be once you have 50, 100, 200 or more subscribers? They'll hear your voice every week, providing them with high-value real estate advice.

Agent Advice

Why this is the best market to work in (and the skills you need to succeed)

While every other agent is floundering, you can stand out from the crowd and grow your business. In this article, I'll tell you how. This post includes vendor dialogues, advert script ideas and buyer servicing strategies.

Agent Advice

Open home follow up strategies (including scripts)

Stop treating visitors like potential buyers and start treating them like potential vendors. This subtle mental switch can make you better at spotting opportunities and building customer-for-life relationships.

Agent Advice

Agent Advice: How to make the most of lockdown

Real estate is a 24/7 gig. Once you achieve any level of success, it becomes increasingly hard to find time to work on your business, not just in your business. That's why this lockdown period can be a gift if you use it the right way. Note: Even if

Agent Advice

Digital Marketing Masterclass with Eran Malloch

Introducing our first guest on the Agent Monday Podcast! Eran Malloch has been part of our journey right from the start. As a digital marketing specialist based in Perth, Australia, Eran helps his clients secure listing leads online, using Facebook, Google, Youtube and Blogs. He then helps his clients nurture

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Real estate agents: Here's what to put in your pre-listing kits

Agent Monday is an exclusive content library and coaching service for property professionals. Join today for instant access to all members-only content.

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Feature Article 60 - Tips for downsizing your home

Downsizing can be a challenging process for many owners. This article shows your clients that you understand some of what they are going through, and offers helpful suggestions - particularly around keeping the end goal in mind and asking for help. TIP: As well as sending this one out to

Agent Advice

Agent Advice - How to generate listings from open homes

Open homes are essentially your shop front, providing you with a golden opportunity to get face-to-face with buyers and sellers in your area. They are your time to shine! However, throughout my career, I have seen countless salespeople fail to make the most of this golden opportunity to grow their

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How to use a weekly activity checklist to grow your business...

Agent Advice

A better way to think about prospecting

When you talk about prospecting, it's easy to feel like you are pushing something on people that they don't actually want. It makes me think of door-knocking and cold-calling. This year, rather than thinking you need a prospecting plan, reframe it as a 'connection' plan.

Agent Advice

5 ways to use real estate content to turn prospects into customers

Real estate content has an eternal shelf-life. If you create an advice guide like '5 ways to add value to your home this weekend' and publish it on your website and social media channels, it has the potential to build your credibility and help you generate business for years to come.

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Agent Advice

Agent Advice: Do you know where your business is coming from?

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Agent Advice

Prospecting Accountability Challenge...

Agent Advice

Agent Advice: How to improve your phone conversations

Don't listen with the intent to respond. Listen with the intent to understand. If you find yourself thinking about what to say next, before they have finished talking, then you aren't actively listening as well as you should be.

Agent Advice

Example Issue: Five Ways to Add Value to Your Home This Weekend

Welcome to the first edition of Agent Monday, the secret weapon real estate professionals use to source high-quality content for newsletters, websites, blogs, social media posts and prospecting letters.

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Agent Advice: How to leverage your last sale into more listing opportunities

Here are 9 ways you can turn your recent sale into more listing opportunities.

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Post-lockdown prospecting letter template...

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Is now a good time to buy property?

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How to make your home stand out online

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Issue 2. How To Convert Your Garage into a Home Office + 5 Star open homes and more...