Blogger, podcaster and coach. Plant-based food lover and self-confessed night owl. Favourite quote: "Perfection is the enemy of progress."
Agent Advice
Selling a property can be a journey, for both you and the owner. And some of those journeys take a lot longer than others. You can do all the right things, follow up all the interested parties, and listings can still sit on the market for months, waiting for that
Agent Advice
Direct mail still works. Not because it's clever, but because almost nobody in your market does it well anymore, which means the ones who do stand out. Get the targeting and the letter right, and a letterbox drop can produce instant results. The no.1 objection Printing, envelopes
Agent Advice
There's a version of this job where you're properly in control. You choose which evenings are yours, which weekends are protected, and who gets to reach you and when, and you still run a successful real estate career alongside it. The listings still come, the sales
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Spring listings are about to flood every market in the country. It's the biggest seller opportunity of the year, and the agents who get in front of homeowners now, before they've picked up the phone to anyone, are the ones who end up on the shortlist
Agent Advice
In challenging times, it helps to remind ourselves why we love this job. Focusing on the negative is easy, so let's switch our mindset and take a moment to appreciate the good aspects of being in real estate. The People By this, I mean our colleagues. They might
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When in doubt, always remember less is more, except if it leaves you with an empty room!
Agent Advice
Most real estate salespeople know they should be emailing their database. Far fewer actually do it. And when I ask why, the answer is almost always the same: "I'm not sure how, and the guides I found made my eyes glaze over." I get it. I
Agent Advice
I ran a session with a coaching client's team this week and asked them a simple question: what are your points of difference? Or in other words, why should an owner choose you? They had good answers: * We work as a team * We're the experts in
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It's that all-important time of the year when we want to encourage potential sellers to act early and get on the market sooner, rather than later. This article is designed to achieve exactly that. Send it to your entire database via email, drop it around your farm
sellers
When I was actively selling properties, this checklist was the ultimate lead magnet and pre-listing kit addition. It gave our potential sellers something tangible and useful right at the very start of their moving process. Now your clients can benefit from it, too! I encourage you to send this
Agent Advice
I had a chat with an agent recently who was trying to put together a letterbox drop. Not writing it, not deciding which streets to hit, just building the thing. She didn't know which tool to use, didn't know how to set the artwork up for
contentclub
Agent Monday helps real estate professionals create predictable growth with proven systems, scripts, and ready-to-use marketing content. Learn more (7-day free trial available) This week's content tackles a moment every seller dreads: the low offer. It walks homeowners through why buyers open low, how to