Agent Advice
Most real estate salespeople know they should be emailing their database. Far fewer actually do it. And when I ask why, the answer is almost always the same: "I'm not sure how, and the guides I found made my eyes glaze over." I get it. I
Agent Advice
Something a little different for you this week. We talk a lot about the marketing channels most agents already know: email, social, letterbox drops, phone calls. This week I want to point you at one that almost nobody in our industry is using well yet, which is exactly why it
Agent Advice
One of the best ways to make yourself visible on Google is to register yourself as a local business. It's free and easy to set up, and it does two things that can directly impact your listing pipeline. First, when someone searches your name, your Google Business listing
Agent Advice
The key to unlocking a real estate business with consistent commission income is to build a machine that produces a steady stream of listing opportunities. That machine is your database combined with a regular communication strategy.
Agent Advice
Agent Advice
Most real estate agents know they should be sending an email newsletter. Very few actually do it consistently, and even fewer do it in a way that generates real business. This guide will show you exactly how to build a newsletter that keeps you top-of-mind with potential sellers,
Agent Advice
Every year I get asked the same question: “What should I be focused on right now?” And in 2026, it’s this: stop trying to do more. Start doing things that reach further. High-leverage marketing means one action that reaches many people. It compounds. It builds your authority. And
Agent Advice
What could be better than owners calling you direct, asking you to come over and list their home? The experience of working in real estate changes entirely when we go from hunting for business, to attracting opportunity. Owners who seek you out because of your market profile are more willing
Agent Advice
Inevitably, no matter how good you are at real estate, you will have situations where clients are frustrated with an outcome, process, situation or aspect of a property. When clients bring those situations to your attention, they are giving you a golden opportunity to protect your reputation and business moving
Agent Advice
The goal of this guide is to encourage you to understand the value of every interaction you have with a member of the buying / selling public. Even those annoying 'how much do they want?' emails with no phone number 😏
Agent Advice
It's worth putting in a little effort when it comes to settlement day gifts. If you can help your clients through the moving day process with minimal stress and thoughtful tokens of your appreciation, they are far more likely to refer you to friends and family in future.
Agent Advice
When it comes to advancing your real estate career, it's easy to get overwhelmed with all the possibilities. When in fact, all that really matters is how you answer one question: How many people will you reach this week? Specifically, how many people will you engage with via